The Achieving Excellence in Retail (AERO) Study 2010
examines what retailers are already doing well, and
identifies considerable opportunities for sharpening
their tools to achieve peak performance and lasting
results. As the economy emerges from the downturn,
retailers are looking for every opportunity to improve
their positions. A.T. Kearney’s 2010 AERO study provides
a blueprint for achieving an operational competitive
advantage. pdf
