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Strategy - Strategy in Times of Turbulence and Uncertainty

 
Competitive Strategy Under Uncertainty Competitive strategy under uncertainty involves a trade-off between acting early and acting later after the uncertainty is resolved, and another trade-off between focusing resources on one scenario and spreading resources on several scenarios, thus maintaining flexibility. This paper analyzes both these trade-offs taking into consideration the nature of uncertainty, industry economics, intensity of competition, and the position of a firm relative to its competitors. pdf 1987

   

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Status: 21. Juni 2011