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Marketing - Pricing

 

 
Pricing impacts success in new product development Experts discuss pricing strategies. Most new product developers are familiar with the four Pís of marketing: product, price, place (distribution), and promotion. Today, greater attention is being paid to the pricing component. Visions Launch Editor Mark Hart reports on highlights from the PRICEX conference, an annual event that celebrates excellence through the impact of pricing. 2007

 

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Status: 18. Januar 2008