Proposing a Reference Model for Chances and Challenges
of Global Innovation Processes. Innovations in today’s
“globalized” world are hardly feasible in isolation.
World-wide economic reforms and far-reaching
technological advancements have brought to fore new
economic powerhouses, such as China and India, which
possess strong scientific capabilities. Products are
marketed internationally which often necessitates
adaptation to specific needs of targeted markets. All
these developments are leading to the “globalization of
innovation”. Based on recent empirical studies conducted
by the authors in Germany, this paper presents results
from research-in-progress and proposes a reference model
for chances and challenges of global innovation
activities. pdf 2007
